Hi, I'm Indra
Conversion Rate Optimization
Web & Mobile app Development
UX / UI Design
Content Creation
Let's think, design & develop your projects!
Who am I?
Purpose.
With over five years of experience in digital project management and UX/UI, I have had the privilege of collaborating on exciting and innovative initiatives. However, being eager to learn and explore more in the Tech world has led me to a crucial step: merging my current skills with the power of mobile and web development. At this stage of my career, my aspiration is to become a strong & versatile developer, contribute to provide better digital tools & support for meaningful projects.
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My Work
Projects.
Following projects showcase my skills and experience through real-world examples of my work. Each project is briefly described with links to code repositories and live demos.
🪄 Whack Voldemort
This is my first project for IronHack bootcamp 💻 Globally it is a Hufflepuff dedicated Wack-the-Mole game with Voldemort and Dobby! I wanted to make a fun and simple game around the Hufflepuff house universe. Let's be honest, it is the best house of Hogwarts!
#javascript
#html
#css
🛍 The Purrfect Ugly Shop
This is my first group project during Ironhack bootcamp 💻 This web application built with React is a fake e-commerce platform where users can browse and purchase various products. Not yet mobile friendly
#react
#restapi
#css
🐶 Wiggles & Purrs
This is my second group project during Ironhack bootcamp 📲 This is a fake mobile application with user authentification, dedicated to facilitating the connection between caring individuals and adorable abandoned pets. Signing in may take some time!
#react
#node
#mongoDB
#expressJS
#css
🦋 My Portfolio
As a junior developer, I absolutely needed somewhere to display all the amazing projects I'm going to create with you! So here it is, my react Portfolio with tailwind CSS. It is my first time using tailwind for a project and I kind of liked the experience! #newSkillUnlocked💪🏽
#react
#three.js
#tailwindcss
🦸🏽♀️ Marvel Comics App
Find all you favorites Marvel Comics with its famous Heroes & Villains! Browse around the app and save you favorites for later! You added Thanos and would like to remove it? The Favorites page might have what you are looking for👀 This simple react app was made during Le Reacteur bootcamp, to help us understand how to use a simple API. To make it more fun, I have created a cute Comics-like UI. Enjoy! Responsive is in development..
#react
#css
#node
#expressJS
🎞 Netflix lookalike
A simple Netflix lookalike homepage made with React during Le Reacteur bootcamp. It helped me practice carousel, props and reusable components
#react
#css
🚀 Fast, Good, Cheap
This exercise was made with React. It helped me practice useState hooks and is also really useful in order to choice our priorities in a project journey!
#react
#css
✅ Spellcheck Patronum
A web application to help your writing clearer and mistake-free made with Python and Mistral via Ollama
#python
#css
What I have done so far
Work Experience.
Professional Services / Conversion Rate Optimization - Global & Strategic accounts
👩🏽💻 AB Tasty
- Global & Strategic accounts such as Richemont Group (Van Cleef & Arpels, Baume & Mercier), L’Oréal group, Clarins group, L’Occitane group, Le Slip Français...
- Technical campaign briefing (A/B Test, Personalization, Multipage Test / Multi Personalization).
- Multi devices campaigns implementation (DOM manipulation, HTML, CSS, Javascript) & QA.
- Analysis of campaign results based on strategic KPIs (revenue uplift, conversion rate increase, lead generation, re-engagement).
- Reiterations recommandation and roadmap prioritization.
- Client support with platform usage and troubleshooting.
- Strategic support with UX/UI optimization and campaign ideas.
Digital Project Manager
👩🏽💻 France Digitale
- My mission was to provide data and tech solutions for the team's projects, as well as technical support for all things digital in the association.
- Events Digitalization - FDDay 2020 • FDDay 2021 • FranceisAI 2020 • FranceisAI 2021 & FD Tour 2021 (Swapcard, Livestorm, Eventbrite).
- Content Management of the Website & Membership Platform (Wordpress • Google Analytics • From scratch tools).
- Process automations (Zapier).
- Memberships data management (Hubspot CRM).
Brand Manager
💆🏽♀️ Curls Vitamins
- Mission: spread hair happiness ✨ Achieving hair happiness means understanding and meeting the needs of our hair, but also learning to accept them, how to love them and how to sublimate them.
- Co-creation and development of branding (graphic charter, editorial charter) and digital communication and marketing strategies (website, e-mailing, SEO, social media, etc.)
- Creation and management of the Instagram account @curlsvitamins (+11K subscribers).
- Implementation of advertising campaigns on Facebook & Instagram.
- Operational management of B2B collaborations, influencer partnerships.
- Optimization of the Instagram account in customer service and messaging management.
Digital Press Manager
🛫 Liligo.com
- Development of the expert image of Liligo.com for general and specialized online press.
- Development of 2018-2019 PR roadmaps alongside PR agencies France & Spain.
- Analysis of user data, identification of PR insights and drafting of agency briefs.
- Preparation of interviews with the spokesperson Liligo.
- Production / Management of requests for visuals (photos, graphics, etc.).
- Operational management of press partnerships (social networks, newsletter, display network).
- Exchanges of visibility via Guest-blogging for the purpose of SEO optimization.
Digital Project Manager
🍹 Bacardi Limited.
- Management of the redesign of the site www.cocktailsetcie.com/
- SEO Content writing and UX optimization of the website www.slowdrinking.com
- Management of the content reorganization of the corporate site www.bacardilimited.com/fr/fr/
- Ensure compliance with responsible consumption standards during Marketing and Press Relations events.
- Production / Management of requests for visuals (photos, graphics, etc.).
- Event logistics for External Affairs (Grand Prix du Rayonnement Français, Arthritis Gala, etc.).
Communication & Partnership officer
📰 meltygroup
- Negotiation and operational monitoring of online visibility exchanges in the field of entertainment.
- Analysis of the results to evaluate performance and profitability of each partnership.
- Management of special operations such as contests and movie campaigns.
- Writing corporate communications.
- Help in organization, logistics and execution of multiple projects (melty Future Awards ceremony, music sessions...).
- Event logistics for External Affairs (Grand Prix du Rayonnement Français, Arthritis Gala, etc.).
- Welcoming new employees
Deputy Editor
📰 meltygroup
- Site québécois (fr.melty.ca)
- Researching latest news about the entertainment industry.
- Following site and dossier statistics in order to orientate upcoming content.
- Writing reviews and articles.
- Formatting articles with SEO optimization and copyright attribution.
- Managing the Facebook page to ensure articles to receive significant visibility.
- Page animation with quizz, snack contents and game contests.
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